michelle kim

UX RESEARCH
Helping teams incorporate lean UX strategies into product development processes and internal organizational systems by connecting user insights into business objectives

2021 HIGHLIGHTS

Managed and ran 15 remote usability studies with over 450 participants in a team of 2 UX researchers. 

Launched Becton Dickinson's COVID-19 Antigen Test kit to market for millions of users.

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Launched Scanwell Health's Antibody Test Kit in 2 months for over 25,000 users as the sole designer and researcher.

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Research, Research Operations

COVID-19 Antigen Test Kit

11 usability studies.

300 users.

1 year.

$7 Billion company stakeholder

The surprisingly long fight against COVID-19

Bloody tests defeated by the Korean Mom Massage technique

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Design, Research, Prototyping, Instructions Design, Flim, Editing

COVID-19 Antibody Test Kit

2 months solo design research adventure & the consequences of being an amateur filmmaker, editor, voice actor

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Design, Research, Prototyping

Malaria Global Field Study

3 day field study in Cambodia to save the world from malaria  with plastic sheets, sharpies, and SEES candy

Mosquitos, rural villages, and blazing hot Cambodia

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Research, Design, Product Management

Project S

Finding product market fit and finessing the user experience for Interactive Ad Kiosks in off-premise alcohol stores

Crash course into Product Requirement Docs and scrappy user research techniques

 
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Passion for the end-to-end process inside and out

UX Operations

Increased user empathy and communication by running study kick offs, UX Book clubs, and product intro workshops for cross-functional teams.

Competitive Analysis

Thoroughly investigate and communicate findings with high quality, easily consumable reports to stakeholders.

Sustainable Research

Focused on efficient methods of communicating insights, capturing data, documenting in a centralized location, and avoiding double work.

Connecting FOrtune 500 companies and early-stage startups with action-oriented insights

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"Wizard of Oz" testing

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Journey Maps

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Task Analysis

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Surveys

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Usability + A/B Testing

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Data Tracking

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User Interviews

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Diary Study

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Shadowing

utilizing mixed methods research to find the
what and why
behind user behavior