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I'm Michelle Kim (MK).

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2021 HIGHLIGHTS

Managed and ran 15 remote usability studies with over 450 participants in a team of 2 UX researchers. 

Launched Becton Dickinson's COVID-19 Antigen Test kit to market for millions of users.

See article

Launched Scanwell Health's Antibody Test Kit in 2 months with over 200,000 kits shipped as the sole designer and researcher.

See article

Featured projects

Over the last 5 years, I've helped teams incorporate lean UX strategies into product development processes and internal organizational systems by connecting user insights into business objectives.

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Senior UX Researcher
in Los Angeles.

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2022

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COVID-19 Antigen Test Kit

11 usability studies

300 users interviewed

1 year

$70 Billion company stakeholder

Research | Research Operations

2021

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COVID-19 Antibody Test Kit

2 months solo design research adventure & the consequences of being an amateur filmmaker, editor, and voice actor simultaneously

Design | Research | Prototyping  | Film | Editing

2020

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Malaria Global Field Study

3 day design sprint in Cambodia to save the world from malaria with plastic sheets, sharpies, and SEES candy

Design | Research | Prototyping

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Urinary Tract Infection Test Kit

Packaging design, value marketing, B2C challenges, in-person interviews.

My first project into the world of rapid diagnostic tests.

Design | Research | Prototyping

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Passion for the

end-to-end process

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inside

and

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out

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Increased user empathy with study kick offs, UX Book clubs, and product intro workshops

UX Operations

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High quality, easily consumable reports to stakeholders

Competitive
Analysis

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Efficient in data capture and centralized documentation while avoiding double work

Sustainable Research

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Connecting Fortune 500 companies and early-stage startups
with action-oriented insights

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